Bright Ideas Award Winners 2018

The RCGP recognises GPs, practices, and patients who come up with ideas that improve efficiency and reduce workload in primary care with Bright Ideas Awards. At the RCGP we want new approaches to be recognised, celebrated and spread. 

This year the RCGP sought to capture and share Bright Ideas in general practice which showed qualitatively or quantitatively that they have benefitted the practice in one or more of the following areas:

  • Pioneer Award – these recognise and celebrate ideas which are at the forefront of healthcare and pushing the boundaries of general practice.
  • High Impact Award – this award recognises and celebrates ideas which have taken a fresh approach to addressing the challenges currently facing primary care and have demonstrated tremendous value.

The 2018 Bright Ideas winners are: 

Bright Ideas Award Winners 2018


  • Dr Muhammed Akunjee, (Pioneer Award) 
    ProActiveGP Virtual Clinic, a solution which makes contacting patients more efficient, automated, and safer and reduces face-to-face GP appointments through pre-emptive SMS messaging, freeing them up for patients with more pressing clinical needs
  • Shirley Bull (High Impact)
    A low-cost method of behavioural psychology to reduce missed appointments at her practice in Sutton Coldfield, Birmingham. 

Northern Ireland

  • Dr Rose McCullagh (High Impact)
    CBT Pain management course, a proactive approach to treating pain, which reduces long waiting times for treatment at a pain clinic


  • Dr Shawkat Hasan (Pioneer Award)
    Career Start GP Programme, A programme designed for First5 GPs, which allows a combination of a practice job and a specialty element together with protected continuous professional development time to undertake a specialist diploma 


  • Dr Sue Goodfellow (High Impact)
    Improving patient services through co-production with our Patient Participation Group, online access to clinical advice for all appointment requests for GPs and Advanced Nurse Practitioners to ensure those patients with the greatest health need are dealt with first, and face to face appointment time is used appropriately, with the most appropriate health care professional.
  • Dr Arfon Williams (Pioneer Award)
    Improving Capacity in General Practice, a combination of several small, unassuming practice modifications which together brought, sustainable workload for the team, increased morale, and increased patient satisfaction



Community Education Provider Network (CEPN) Narratives in care homes

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Read how Brent and Harrow used Community Education Provider Network (CEPN) narrative-based groups to support carers

Birthday patient reviews

1 Comment(s)

Garswood Surgery conducts annual reviews around their patients’ birthday leading to more efficient use of time and resources

Consultant Connect

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From the NHS Academy of Fabulous Stuff, read about how an innovative system that connects hospital consultants and GPs is speeding up patient treatment and reducing hospital appointments in Stockport

Person-centred appointment system

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Conisbrough Group Practice, in Doncaster, is using a patient-led appointment system that promotes continuity of care as well as managing demand.

Clinician and pharmacist joint-working strategies for better care outcomes

1 Comment(s)

How the Ridgeway Practice used Clinicians and Pharmacists seminars to increase effectiveness of delivery of patient care.

Improving osteoporosis assessment follow ups

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Dr David Rees gives us an example of how to improve osteoporosis assessment follow-ups

Autopopulation of Medicine sick-day rules

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Dr Rod Sampson, Elaine Townshend and Dr Douglas Naismith tell us how Medicine sick-day rules help to increase patient safety

Naloxone training in General Practice

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Dr Joe Tay explains the benefits of Naloxone training in General Practice

SUDEP checklists in primary care

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Rohit Shankar and Alistair Gales tell us how Carnewater practice in Bodmin, Cornwall, used SUDEP and seizure safety checklist in a primary care environment with very good results.

Shared medical appointments in the UK

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Dr Rob Lawson shares his experience with shared medical appointments

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