Bright Ideas Award Winners 2018

The RCGP recognises GPs, practices, and patients who come up with ideas that improve efficiency and reduce workload in primary care with Bright Ideas Awards. At the RCGP we want new approaches to be recognised, celebrated and spread. 

This year the RCGP sought to capture and share Bright Ideas in general practice which showed qualitatively or quantitatively that they have benefitted the practice in one or more of the following areas:

  • Pioneer Award – these recognise and celebrate ideas which are at the forefront of healthcare and pushing the boundaries of general practice.
  • High Impact Award – this award recognises and celebrates ideas which have taken a fresh approach to addressing the challenges currently facing primary care and have demonstrated tremendous value.

The 2018 Bright Ideas winners are: 

Bright Ideas Award Winners 2018


  • Dr Muhammed Akunjee, (Pioneer Award) 
    ProActiveGP Virtual Clinic, a solution which makes contacting patients more efficient, automated, and safer and reduces face-to-face GP appointments through pre-emptive SMS messaging, freeing them up for patients with more pressing clinical needs
  • Shirley Bull (High Impact)
    A low-cost method of behavioural psychology to reduce missed appointments at her practice in Sutton Coldfield, Birmingham. 

Northern Ireland

  • Dr Rose McCullagh (High Impact)
    CBT Pain management course, a proactive approach to treating pain, which reduces long waiting times for treatment at a pain clinic


  • Dr Shawkat Hasan (Pioneer Award)
    Career Start GP Programme, A programme designed for First5 GPs, which allows a combination of a practice job and a specialty element together with protected continuous professional development time to undertake a specialist diploma 


  • Dr Sue Goodfellow (High Impact)
    Improving patient services through co-production with our Patient Participation Group, online access to clinical advice for all appointment requests for GPs and Advanced Nurse Practitioners to ensure those patients with the greatest health need are dealt with first, and face to face appointment time is used appropriately, with the most appropriate health care professional.
  • Dr Arfon Williams (Pioneer Award)
    Improving Capacity in General Practice, a combination of several small, unassuming practice modifications which together brought, sustainable workload for the team, increased morale, and increased patient satisfaction



Simple steps to revolutionise CYP services

No comment(s) available for this page

Read about how Greensand Health Centre, Kent, improved their engagement with Children and Young People (CYP) by making it easier to access information on their services

U18 friendly GP practice

No comment(s) available for this page

Read about the steps that Cranleigh Medical Practice took to engage children and young people.

Get Exercise Confident

3 Comment(s)

University of Bristol promotes physical activity through GP practices with the Get Exercise Confident programme

Keeping sick kids safe

No comment(s) available for this page

Read about how Moatfield Surgery, East Grinstead, Sussex engaged patients by creating a dedicated website section for Children and Young People (CYP)

Prime 75+

1 Comment(s)

Read about Prime 75+, a project to tackle loneliness and reduce social isolation in older patients.

Technology to ease your workload on home visits

2 Comment(s)

Dr Chaand Nagpaul gives us an example of how to use technology to ease your workload on home visits

Skype to care home

2 Comment(s)

From the NHS Academy of Fabulous Stuff: read about the Skype to Care Home project in Staffordshire

Patient surveys to improve primary care services

No comment(s) available for this page

Effectiveness of patient surveys run by the PPG to improve primary care services

Deep End group

No comment(s) available for this page

Read about the Deep End project in Scotland, an effective method to link GPs working with the most deprived members of society.

Clinical Guardian

1 Comment(s)

Dr Geoff Hogg tells us about using the Clinical Guardian system to monitor safety, quality and productivity in GPs Out of Hours

Find courses & events

The item has been added to your basket.

Continue shopping

Go to basket

This item is out of stock.

Continue shopping

The item is out of stock.

Yes Continue shopping

An error occured adding your item to the basket:

Continue shopping